Week One
- Lesson 1: 3 Reasons Why Reader-Centered Book Marketing Rocks!
- Lesson 2: The 7 Principles of Reader-Centered Marketing (and the One Rule You *Must* Remember)
- Week One Homework & Checklist
Week Two
- Lesson 3: The Shocking Truth About Target Markets (They’re Not All That)
- Lesson 4: How to Get to Know Your Reader (Even if You’ve Never Met)
- Week Two Homework & Checklist
Week Three
- Lesson 5: Finding Readers: 6 Options That Really Work
- Lesson 6: 4 Secrets for Choosing the Right Places to Find Readers
- Week Three Homework & Checklist
