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3 Book Marketing Projects to Tackle in 2014

Photo: vanhookc | FlickrThis is my year.

No more excuses.

2014, I will OWN you!

Sound familiar?

The ringing in of a new year forces us to think about what we’ve achieved in the past twelve months — and how we can do things a bit better this time around.

After the fireworks die down and the champagne stops bubbling, we sit down and make those dreaded…you guessed it: New Year’s Resolutions.

The funny thing about resolutions, though? Their success could be determined by a simple coin flip!

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Book Marketing Project: Create a Mailing List Freebie and Write Your Welcome Email

BookMarketingProjectImagine you’re back in grade school, sitting at your desk and coloring away happily (those were the days, right?)

Try to remember: Did you prefer starting with a blank sheet of paper or a coloring book page?

I don’t know about you, but I was always more comfortable with that coloring book page — I liked having some idea of where to start creatively filling in the picture!

The roadmap for promoting your book feels much like that blank sheet of paper. Even with a guide like the Weekend Book Marketing Makeover in hand, it can be hard to either 1) sit down and complete the exercises as planned or 2) figure out where to go after you finish.

Shannon and I hate to see our author friends floundering in either one of those scenarios, so we’ve come up with a way to help — our new blog series of Book Marketing Projects. Here’s how they’ll work:Continue Reading